Privacy Policy

CENTRAL RESOURCES UNITED, LLC D/B/A CELIVINE

Last Updated: March 15, 2026 Effective Date: March 15, 2026

This Privacy Policy governs how Central Resources United, LLC, a limited liability company organized under Oklahoma law and operating under the trade name Celivine, collects, uses, and protects your personal information when you use our website and services.

By using our services, you acknowledge that you have read, understood, and agree to the collection, use, and disclosure of your personal information as described in this Policy. This Policy is incorporated into our Terms of Service and forms part of your agreement with us.

SECTION 1 - INFORMATION WE COLLECT

We collect personal information that you voluntarily provide to us when you engage with our services. This includes information you give us when you create an account, make purchases, subscribe to our communications, contact customer service, participate in surveys or promotions, or submit reviews and comments.

The personal information we collect includes your full name, email address, telephone number, payment card information, billing and shipping addresses, username and password, account preferences, purchase history, customer service correspondence, survey responses, and any other information you choose to provide to us.

We automatically collect certain technical and usage information when you visit our website. This includes your IP address, browser type and version, operating system, device information, pages you visit, time spent on pages, click patterns, search queries, referring URLs, access times, device identifiers, and general geographic location derived from your IP address. We also collect information through cookies and similar tracking technologies.

We may receive information about you from third-party sources, including social media platforms when you connect your accounts, payment processing services and financial institutions, shipping and logistics service providers, marketing analytics and advertising service providers, publicly available databases and commercial data sources, and our business partners and affiliated entities.

We may also collect biometric-adjacent data such as browsing behavior, purchase patterns, and inferred preferences in order to improve personalization and service delivery. This information is used solely to enhance your experience and is not sold to third parties.

SECTION 2 - HOW WE USE YOUR INFORMATION

We process your personal information to accept, process, and fulfill your orders and transactions, handle payments and billing, coordinate shipping and delivery services, manage returns, exchanges, refunds, and warranty claims, maintain accurate transaction records, and prevent fraudulent transactions and unauthorized activities.

We use your information to create, maintain, and secure your accounts, provide customer support and technical assistance, respond to your inquiries and feedback, authenticate your identity and prevent unauthorized access, send transactional notifications and service communications, and maintain customer relationship management records.

Subject to applicable consent requirements, we process your information to deliver targeted marketing communications and promotional offers, personalize website content and product recommendations, conduct market research and customer satisfaction surveys, analyze customer behavior and preferences for business intelligence, develop and improve our products and services, and manage loyalty programs and customer rewards systems.

We process information to operate, maintain, and optimize our services and website functionality, monitor website performance and user experience, conduct security monitoring and threat detection, prevent and investigate fraudulent or malicious activities, troubleshoot technical issues and system failures, and implement access controls and authentication measures.

We process information as necessary to comply with applicable laws, regulations, and legal obligations, respond to legal process, court orders, and government requests, protect our legal rights, property, and business interests, enforce our Terms of Service and other contractual agreements, prevent illegal activities and protect public safety, and resolve disputes and legal claims.

We may use aggregated and de-identified data for internal research, analytics, and reporting purposes. This data does not identify you personally and may be used to improve our website, products, and services over time.

SECTION 3 - HOW WE SHARE YOUR INFORMATION

We engage third-party service providers to support our business operations, including our e-commerce platform provider Shopify Inc., payment processing services like Stripe and PayPal, shipping and logistics companies, email marketing and communication services, web analytics and advertising platforms, customer service and technical support providers, cloud storage and hosting services, and cybersecurity and fraud prevention services. All service providers are contractually bound to maintain confidentiality and use personal information solely for authorized purposes.

As of the effective date of this Policy, we do not share, sell, rent, or otherwise disclose your personal information to third parties for their own marketing, advertising, or commercial purposes. However, this practice may change as our business operations evolve and expand. Any material changes to information sharing practices will be communicated through updates to this Policy.

Your personal information may be disclosed or transferred in connection with mergers, acquisitions, or consolidations involving our company, sale of all or substantially all our assets, corporate reorganization or restructuring events, bankruptcy, insolvency, or similar proceedings, and due diligence processes for potential business transactions.

We may disclose personal information when required or permitted by law, including in response to subpoenas, court orders, or legal process, to comply with government investigations or regulatory requests, to protect our legal rights, property, or legitimate business interests, to prevent, investigate, or prosecute suspected illegal activities, to protect the safety and security of individuals or the public, and with your explicit consent or at your direction.

We do not sell your personal information to data brokers or any third party for monetary compensation. This commitment applies to all categories of personal information we collect.

SECTION 4 - COOKIES AND TRACKING TECHNOLOGIES

We use cookies, web beacons, pixel tags, and similar tracking technologies to enhance service functionality and collect usage information. Essential cookies are necessary for basic website functionality and cannot be disabled. These include session management and user authentication, shopping cart functionality and e-commerce operations, website security and fraud prevention, load balancing and performance optimization, and basic navigation and user interface functionality.

We use analytics and performance cookies to collect information about website usage and performance. These include Google Analytics and similar web analytics services, website traffic analysis and user behavior tracking, performance monitoring and optimization metrics, A/B testing and website improvement initiatives, and error tracking and technical issue identification.

Marketing and advertising cookies support our marketing and advertising activities. These include Facebook Pixel and social media tracking, Google Ads and search engine marketing, email marketing campaign analytics, retargeting and remarketing functionality, and conversion tracking and attribution analysis.

You can manage cookie preferences through your browser settings and privacy controls, third-party cookie management tools, opt-out mechanisms provided by advertising networks, and company-provided cookie preference centers where available. Disabling certain cookies may impact website functionality and user experience.

We honor cookie preference selections to the extent technically possible. However, some essential cookies required for core functionality cannot be disabled without affecting your ability to use our services.

SECTION 5 - THIRD-PARTY SERVICES

Our e-commerce operations are powered by Shopify Inc. Shopify's data processing practices are governed by their Privacy Policy, accessible at https://www.shopify.com/legal/privacy. We utilize various Google services, including Google Analytics. Google's privacy practices are governed by their Privacy Policy, available at https://policies.google.com/privacy.

We may integrate with social media platforms including Facebook, Instagram, TikTok, Pinterest, and other platforms as our business grows. These platforms maintain separate privacy policies governing their data collection and use practices. Third-party payment processors handle transaction processing and maintain their own privacy policies and security standards for financial information protection.

We are not responsible for the privacy practices of third-party service providers. You are encouraged to review the privacy policies of all third parties before engaging with their services.

We may use artificial intelligence and machine learning tools provided by third parties to enhance customer experience, improve product recommendations, and detect fraud. These tools process data in accordance with their respective privacy policies and our data processing agreements with those providers.

SECTION 6 - DATA SECURITY

We implement reasonable technical, administrative, and physical security measures to protect your personal information, including Secure Socket Layer encryption for data transmission, secure server infrastructure and data center facilities, access controls and user authentication systems, regular security audits and vulnerability assessments, employee training on data protection and security protocols, and incident response and breach notification procedures.

We also implement multi-factor authentication options for customer accounts, monitor our systems continuously for unauthorized access or suspicious activity, and conduct periodic reviews of our data handling and security practices to ensure they remain current with industry standards.

Despite implementing reasonable security measures, we cannot guarantee absolute security of personal information. No method of electronic transmission or storage is completely secure, and we disclaim liability for security breaches beyond our reasonable control. In the event of a data breach that affects your personal information, we will notify you in accordance with applicable law.

SECTION 7 - DATA RETENTION

We retain personal information for periods necessary to fulfill the purposes outlined in this Policy, subject to legal and business requirements. Retention periods are determined based on the nature and categories of personal information, the purposes for which information was collected and processed, legal and regulatory retention requirements, legitimate business interests and operational needs, and the need to resolve disputes and enforce agreements.

We generally retain active customer account information for as long as your account remains open and for a reasonable period thereafter. Transaction records may be retained for longer periods as required by tax, accounting, and legal obligations.

When personal information is no longer needed, we securely delete or anonymize such information in accordance with established data retention and disposal policies.

SECTION 8 - YOUR PRIVACY RIGHTS

Depending on applicable law and jurisdiction, you may possess rights regarding your personal information, including the right to request information about personal data processing activities, request correction of inaccurate or incomplete information, request deletion of personal information under certain circumstances, request limitation of information processing activities, request personal information in a portable format, and object to certain types of information processing.

California residents possess additional rights under the California Consumer Privacy Act and the California Privacy Rights Act, including the right to know information about personal information collection, use, disclosure, and sale, request deletion of personal information subject to certain exceptions, opt-out of the sale or sharing of personal information, correct inaccurate personal information, limit the use and disclosure of sensitive personal information, and protection against discrimination for exercising these rights.

Individuals located in the European Economic Area possess rights under the General Data Protection Regulation, including the right to withdraw consent for consent-based processing, file complaints with supervisory authorities, and receive information about and protection from automated processing.

Residents of other states including Virginia, Colorado, Connecticut, Texas, and other states with enacted privacy legislation may also have rights under their respective state privacy laws. We will honor applicable rights requests regardless of your state of residence to the extent required by law.

To exercise any of your privacy rights, please contact us at support@celivine.com. We will respond within timeframes required by applicable law. Identity verification may be required before processing requests. We will not discriminate against you for exercising your privacy rights.

SECTION 9 - CHILDREN'S PRIVACY

Our services are not intended for, and we do not knowingly collect personal information from, children under the age of thirteen years, or sixteen years in the European Economic Area. If we become aware that personal information has been collected from a child under the applicable age without verified parental consent, we will take prompt steps to delete such information.

Parents and legal guardians may contact us at support@celivine.com to review, delete, or refuse further collection of their child's personal information. We take children's privacy seriously and comply fully with the Children's Online Privacy Protection Act and all other applicable laws governing the privacy of minors.

SECTION 10 - GEOGRAPHIC SCOPE

We currently operate exclusively within the United States and do not offer international shipping or sales to customers outside the United States. Personal information is processed and stored within the United States.

Should we expand operations internationally, personal information may be transferred to and processed in countries other than the United States. In such circumstances, we will ensure compliance with applicable data protection laws and implement appropriate safeguards for international transfers, including standard contractual clauses or other legally recognized transfer mechanisms where required.

SECTION 11 - POLICY UPDATES

We reserve the right to modify, update, or replace this Policy at any time to reflect changes in business practices, legal requirements, or operational needs. Material changes to this Policy will be communicated through posting the updated Policy on our website, email notification to registered customer email addresses, prominent notices displayed on our services, and other communication methods as appropriate.

Updated Policy becomes effective as of the date specified in the revised Policy. Continued use of services after the effective date constitutes acceptance of the updated Policy. We encourage you to review this Policy periodically to stay informed about how we are protecting your information.

SECTION 12 - DO NOT TRACK SIGNALS

Some web browsers include "Do Not Track" features that signal websites about tracking preferences. Currently, no universal standard exists for responding to Do Not Track signals. We do not currently respond to Do Not Track browser signals but may implement such responses as industry standards develop. We will update this Policy accordingly if our practices change.

SECTION 13 - ARTIFICIAL INTELLIGENCE & AUTOMATED DECISION MAKING

We may use automated tools and artificial intelligence technologies to support certain business functions, including fraud detection, product recommendations, and customer service assistance. These tools may process your personal information to generate insights or assist in decision making. We do not use fully automated decision-making processes that produce legal or similarly significant effects on customers without human review.

SECTION 14 - CONTACT INFORMATION

Questions, concerns, or requests regarding this Policy or our data practices should be directed to support@celivine.com. Our support team is available Monday through Friday from 9:00 AM to 5:00 PM, and Saturday and Sunday from 10:00 AM to 4:00 PM. We do not operate on holidays. If you reach out on or around a holiday, we will respond the next available business day. We will respond to all privacy inquiries within a reasonable timeframe and will work diligently to address any concerns or requests.

Company Information: Legal Entity: Central Resources United, LLC Trade Name: Celivine Email: support@celivine.com

SECTION 15 - POLICY ACKNOWLEDGMENT

By accessing or using our services, you acknowledge having read, understood, and agreed to the collection, use, and disclosure of personal information as described in this Policy. This Policy is incorporated by reference into our Terms of Service and forms part of the overall agreement between us and you.

This Privacy Policy is effective as of March 15, 2026, and was last updated on March 15, 2026.